Best Buy

1. The key factors that lead to Best Buy's success include: Growth in the consumer electronics retail sector and the internet boom: Constant growth in the demand for consumer electronics has grown over the previous decades which has supported Best Buy's successful turnout into the top consumer electronics store. The internet also played a significant role in increasing the sales of Best Buy as it had already ramped up its computer product offerings prior to 1995.The internet boom positively affected the consumer electronics industry in general. Knowledgeable sales staff: Best Buy's salespeople did not work on commission which helped creating a low pressure shopping experience for the customers and built a consumer friendly environment. This also lead Best Buy to attract a well read sales force which would guide the customers to make the choices more customized to themselves and helped the buyers in decision making.Also merchandise was arranged by brand name instead of by price range. Both of these were unusual practices in the superstore industry but worked well for Best Buy. Focus on customer service (Geek Squad): Best Buy's belief in offering outstanding customer service through product warranties, personal services and at-home delivery helped Best Buy to differentiate itself from other competitors in the space. This also helped Best Buy in gaining trust and building a strong customer base.Acquisition of the Geek Squad to service computers 24Ãâ€"7 differentiated Best Buy as an excellent product and service provider. Customer-Centricity: Target market segmentation by Best Buy's Customer-Centric approach and extensive research and analysis of its customer base helps Best Buy in configuring its stores and training its work force to cater to the individual needs of its market segments which encourages customers to revisit for multiple purchases.Also the approach to customize the store at times in terms of some local requirements helps Best Buy in increasing its sales significantly. Risks going forward include increased competition from other retailers and wholesalers like Wal-Mart , Costco, Target etc who also have a very strong distribution network and customer base. Best Buy has to decide whether to spend money on its sales force and customization strategies or to compete in terms of price with these other retailers especially in this low margin growing industry.Best Buy also has to decide to enhance its online sales and product offerings in order to compete with the like of Amazon and Ebay in the online electronic sales market which is growing rapidly. Stores like Wal-Mart are growing tremendously fast in the retail segment and Best Buy has to compete with them in terms of opening new retail outlets as well. Another important risk Best Buy faces is investing in the international markets looking at the current economic scenario or to maintain strong hold in the local US market. . Looking forward Best Buy can compete against Wal-Mart and online companies in the following ways: Continuing to differentiate itself as an excellent customer oriented business Best Buy offers the latest technologies at its stores and to attract and hold customers who are technology savvy it is essential for Best Buy to dwell on its approach of customer service because in the space of advanced technology, nothing can replace the in store experience of actually interacting with knowledgeable salespersons.Developing the online product offerings: Best Buy must also focus a little more on its online business in order to avoid being overtaken by Amazon and Ebay which are growing their business extensively. In order to keep up to its customer oriented approach, Best Buy must offer more detailed view of its product offerings than any other online competitor. It must increase its online product offering to a wider range and variety of products to grow in the online segment. Increase international presence:At the moment, Best Buy is majorly dependen t on the local US market. The international markets are growing fast and competitors like Wal-Mart are growing their business wide, therefore Best Buy must increase its international presence quickly to avoid losing out to its competitors in the international markets and also in order to hedge the risk of being completely dependent on the US market. Also labor expenses being less in a number of international markets, Best Buy can afford to maintain its excellent customer service and enhance its brand value.SWOT Analysis for reference: Internal| Strengths| Weaknesses| 1. Strong market presence 2. Knowledgeable workforce 3. High quality technical support service 4. Strong financial performance 5. Financial resources to spend money on advertising ; promotion, introducing new products. 6. Increased market share and strong brand presence. | 1. Low margins 2. High dependence on local (U. S) market. 3. High costs of maintaining stores and employees. | External| Opportunities| Threats| . Gr owing global computer and electronics retail sector 2. Customer centric operating model 3. Expansion in the international consumer electronics retail market. 4. Strong private brand potential. 5. Failure of competitors like Circuit City ; CompUSA has opened gates to improve market share. 6. Online sales| 1. Rising competition from lower price outlets like Wal-Mart and Costco. 2. Online competitors like Amazon, Ebay. 3. Economic slowdown 4. Rising labor wages|

Meeting at Night/Parting at Morning Appreciation

Meeting At Night/ Parting At Morning – Appreciation Meeting at Night and Parting at Morning, composed by Robert Browning, are two poems that represent the personal morality and paradigms associated with an individual living in the early 19th Century. Meeting at Night tells the tale of a young lover travelling a long distance to meet up with his lover whilst it also metaphorically recounts a sexual encounter. Browning chooses to represent society’s repressive nature by portraying a secretive relationship (reflective of his own relationship with Elizabeth Barrett).In, â€Å"And the startled little waves that leap/ in fiery ringlets from their sleep†, Browning uses personification in conjunction with a metaphor to portray that it is late at night and no one knows of their secret meeting. The setting, being very late at night, also symbolises the secrecy and deceit of their relationship. Browning uses onomatopoeia in â€Å"A tap at the pane† to also portray th e silence and secrecy of the scene. The values and morals of the 19th century were predominately those of the church as religion was paramount in this time period.This means that love, desire and sex were often regarded as forbidden or taboo ideas and so were rarely discussed in society. That is why Browning chooses to portray sex in a metaphorical sense rather than a literal. Browning uses imagery to vividly illustrate this concept such as in, â€Å"As I gain the cove with pushing prow†. The use of alliteration in â€Å"pushing prow† emphasises the ‘p’ sound which allows the reader to make associations with a phallic symbol. The rhyming scheme also creates an escalating pace which complements the text, allowing it to convey a fuller understanding of the sexual encounter.The 19th century, being very conservative and strict, was a patriarchal society where societal gender roles defined your place in the world. Browning highlights this by only portraying the poem in the perspective of a male and his own desires and attitudes. This symbolically represents a relationship in this time period as women were seen as insignificant and so only the male was regarded and considered in a relationship. Also, only the male in a relationship will be working.This is seen in Parting at Morning, where the lover leaves the scene with longing to return to his business and career. â€Å"And straight was a path of gold for him,/ And the need of a world of men for me. † Browning uses a metaphor in conjunction with high modality in ‘need’ to represent the lover’s desire to return to his job. â€Å"world of men† is a metaphorical representation of the working class which was dominated by males. Meeting at Night and Parting at Moring are two poems composed by Robert Browning that represent the values and attitudes of society of the 19th century.

Significant detail Essay Example | Topics and Well Written Essays - 500 words

Significant detail - Essay Example The narrator describes her routine with Jorg, how he would order them food and watch television with her, and then â€Å"leave the house again,† and how she would be in bed by the time he gets back (page 22). From this we get the sense that the narrator has fallen into her familiar pattern of pretending nothing that happens is actually happening to her. She describes her life from a distance, as if she is a character in a movie. However, one day while doing this she sees some scissors on a desk and decides to act. The scissors are described in great detail, and in a very strange manner as well. Not only are they â€Å"long† and â€Å"narrow†, but there are â€Å"two angular little men† standing atop the blades (page 22). The narrator then becomes suddenly unsure of who she is sleeping with, describing him not as Jorg but as â€Å"a man whose name was probably Jorg† (page 22). She is starting to lose track of reality, and cannot be certain of anything any more. But this scene gets even stranger, as the narrator decides to kill Jorg. She holds the scissors on top of her â€Å"in the dark† so he cant see them, and he â€Å"flung himself on top of me and the scissors pierced his flesh† (page 23). The matter of fact way the mans death is described is very disturbing. And the details are quite graphic, as she describes feeling the scissors pop through his spine and out of the flesh on his back, and how â€Å"his eyes swelled and popped† (page 23). But probably the strongest part of this episode, and the thing which makes it so important in understanding the narrator and how she relates to the world around her, is how she describes her feelings after what is essentially a murder, even if it is an understandable murder because of how Jorg kidnapped her. As the mans corpse falls next to her in the bed, she felt â€Å"as if there might be peace in the room for a while† (page 23). While peace is a good thing, the narrator feels like the only way she can get

The Concept of Audience Impact Assignment Example | Topics and Well Written Essays - 1000 words

The Concept of Audience Impact - Assignment Example Sayles responded by stating that: â€Å"what I tend to do is to make these guys a little bit more appealing than they really were so that people would believe them† (Foner and Sayles 138). This was clearly corroborated by Fischoff who asserted that talk shows exist to satisfy the demands of the audience. As content, â€Å"the audience provides tribal impact, people provoking people to say and do things they would never say or do† (Fischoff: The Jeering Crowd par. 1). Thus, these authors have similarly affirmed the relevance of the audience in the creation of a film or a talk show, for that matter. Another concept that emerged from the essays is the relevant facet of catering to a particular gender. In â€Å"Movies and History†, Foner openly disclosed that â€Å"not many historical films are really that interested in women† (Foner and Sayles 149); of which, Sayles responded that â€Å"about ninety-five percent of them were directed by men. The decision-mak ers who finance the big films are also ninety to ninety-five percent of men. So part of it is just a lack of interest in women’s stories† (Foner and Sayles 149). On the contrary, in Fischoff’s essay, it was revealed that â€Å"like the soaps, shopping networks, and endless women-in-jeopardy movies of the week, talk shows owe their popularity primarily to women. They constitute over 70 percent of the viewing audiences†. These authors have disclosed that gender influences the creation of a film or talk show. Although it was taking the perspectives of the creators for the creation of historical movies, who were identified to be predominantly male, it was interesting that the gender of the audiences was not taken into consideration. On the other hand, in talk shows, it was clearly identified that since the composition of the audiences were predominantly women, therefore, the subject should actually cater to the demands of these women. There has been some revel ation regarding the concept of taking diverse perspectives or points of view when creating or viewing a film or a talk show. It was therefore insinuated that â€Å"talk shows occupy two realities.

Global Governance Essay Example | Topics and Well Written Essays - 4000 words

Global Governance - Essay Example In concise the concept of global governance provides non-state actors space in the following ways despite the complexities of its own multi-layered and multi-site system. Beginning with the relation between international relation and global governance, international relation basically defines the politics among nation which includes their individual status, involvement and benefits as well as losses. In a nutshell, it can be derived that there is no room for non-state actors under the domain of international relation. But creating a completely different set of parameters, Global governance provides some very important positions and roles to all sorts of non-state actors namely nongovernmental organizations (NGOs), transnational corporations (TNCs), and scientists. So, we can say that Greenpeace, PETA etc. are functioning actors within the scope of global governance. There are also some other elements similar to non-state actors like civil society and business and science. And as the whole world has now become a single entity under the process of globalization, so governance and global legal order is no longer a political matter involving nations but also those who have got no country affiliation but are basically related to the world and humanity as a whole. Thus, despite being a group of nations, the European Union relied on scientific arguments while taking decisions related to restrictions on trade and commerce of genetically modified organisms. Similarly, the United Nations Food and Agriculture Organization (FAO) is in frequent interaction with experts of agriculture and food. The scientific bodies like the Intergovernmental Panel on Climate Change (IPCC) have been more than instrumental in shaping the legal framework for international as well as national policies. These well described forces of the world have helped in defining better policies of the nation on various critical issues like environment, hygiene, healthcare, pollution etc. Apart from them, there are other non-state actors that forms an intangible part of global governance like the European Commission with interstate jurisdiction. The Dispute Settlement Body o f the World Trade Organization (WTO) taking up issues related to trade and commerce between the nations or groups of nations. The global governance in practical sense have been quite inclusive in accommodating non-state actor in the world politics. As, discussed above, the term international relations basically undertakes measures that enables international interaction under section at a different level to that of social interaction. Extracting similar concepts, global governance derives a multilevel system which includes interlinked structure of processes with local, national, regional, and global variants. The non-state actors are being assimilated into various layers of global governance as equivocally authorized entity which in particular are supposed to guide nations at various situations and also form the link between the layers of global governance. Transnational forums as a non-state actor are legislated into the layers while giving importance to ideas and practices as per national, regional, or local settings and thereby finding solutions to global problems without adding any negligence to local communities and their capabilities. The above mentioned

The Role of Tracking in American Schools Essay Example | Topics and Well Written Essays - 2000 words

The Role of Tracking in American Schools - Essay Example He further explains that tracking may take place within a specific grade, as well as extend to grade levels. To illustrate the former, Loveless talks about eight graders who can hardly read and students who enjoy Shakespeare plays being placed in different English classes. The latter may be well illustrated by the practice of students’ assignment to math courses starting with fundamentals and ending with abstraction of calculus (Loveless, 1999, p. 1). Theoretically, the purpose of this practice is grounded on the belief that tracking promotes learning thanks to its provision of a good fit between the instruction level and needs of students regarding their learning. The tracking theory asserts that tracking allows tailoring the instruction according to students’ ability levels (Hallinan, 1999, p.79). This is thought to enhance the efficiency and effectiveness of the overall instructional process. These claims, however, have been widely criticized by opponents of tracking , who mention a number of negative effects of tracking on students’ academic, social and emotional development, thus questioning the relevance of this practice to the school setting. For example, Jenny Oakes, a professor from University of California at Los Angeles, believes that among other aspects, tracking practice is related to racial segregation in modern American school (Oakes, 1994, p.91). My goal in this paper is to discuss the role of tracking in modern American school. To achieve my goal, I have divided the essay into four parts. The first one aims at highlighting the historical background of tracking in American schools. The second section discusses the positive effects of tracking on school practice, focusing on the proponents’ views regarding this phenomenon. The third part of this paper looks into criticism of tracking by its opponents and possible negative effects tracking has on the school practice. Finally, I conclude my paper with the fourth part whic h sums up the role of tracking within an American school. Historical Background of Tracking The history of tracking within American school system can be traced back to the turn of the 20th century. Since that time, believes Oaks, schools have used tracking â€Å"to address social, personal, and workforce needs, as well as cognitive ones.† (Oakes, 1994, p. 86). In Rubin’s research â€Å"Detracking in Context: How Local Constructions of Ability Complicate Equity-Geared Reform†, it is stated that tracking with a variety of its modifications has been one of the major organizing practices typical for American public schools for nearly a century (Rubin, 2008). Tracking started to come into use at the beginning of the 20th century when G.Stanley Hall’s notions about the inclinations and emotional peculiarities of adolescents were taken as the theoretical ground for implementing a non-scholarly curriculum at American school. At the same time, at the outset of the previous century schools were known to enroll lots of immigrant kids.In this respect, the statement made by Lewis Terman should be mentioned that despite the fact immigrant pupils could not be expected to develop mental abilities that allowed mastering abstractions, they could be enrolled to separate classes, which might help them become well-qualified workers. This is how tracking became a means of sorting out children who were noticed to have limited preparation or

Human Resource Management Essay Example | Topics and Well Written Essays - 750 words - 6

Human Resource Management - Essay Example There is a whole list of factors that affect a further process of employees’ recruitment. (Ali 12) Current research indicates that the process of recruitment cannot be controlled by an organization. According to the recent research, the major factors that improve the performance of an organization include the following: The availability of manpower can affect the performance of an organization. If the company has a low supply of external sources, then it has to take time to prepare its own workforce. â€Å"This availability is present both within and outside the organization. Current research indicates that availability of the resources often serves to be an important factor of a successful recruitment process† (Rush 4). Labor Market often influences the recruiting work of the company. It means that if an excess of manpower exists, then an organization has the right to recruit additional notice boards. These boards are able to recruit additional applicants. There are frequent cases when the image of an employee can badly affect the performance of an organization. An employee’s bad image can also serve as a possible restriction for recruitment. It means that a company with a good representation has a greater chance to get and keep more workers than a company with a negative representation (Rush 23). Current research indicates that there is a whole list of various government regulations that prohibits discrimination. All these prohibitions have a direct impact on recruitment practices. Unions have an important role in the recruitment process. They often restrict management freedom of employees, thus affecting their performance within an organization. One of the aspects that matter is the accessibility of resources. This availability often influences the development of the economy. When the organization does not create new jobs, then it means that it has many

This is about a group project. I just I wanna rewrite by ur own word Essay

This is about a group project. I just I wanna rewrite by ur own word - Essay Example Due to cultural beliefs and traditional attributes, Chinese prefer to have large families. Married women go ahead to have more than five children. This paper will seek to provide China’s profile by discussing its political system, income distribution, and demographic features such as age, education, and gender. In China, the belief that children bring joy into a home is a major contributor towards the reason as to why Chinese have such large numbers of children within a single family. For a long time, China stayed unstable due to chaos mostly generated by wars in which it engaged in but after it stabilized, the country’s population grew with such a rapid speed that it moved from 250 million to 500 million within a short time (48). Surprisingly, due to seeable developments in healthcare and food availability, China’s population growth is astonishing. As of today, this country’s population is experiencing a boom burst, as it will rise from 1.3 billion to 1.6 billion in just 50 years (see Fig. 1). This indicates that years between 1700 and 2070 will be very substantial for government if it finds controlling the country’s population crucial. ... This implies that the country is unable to provide adequate land for farming for its population. Such, is an indication that if China continues to expect such population growth rate, the country will face an enormous calamity of hunger (57). Based on this aspect, the past two decades and half have seen China hold very strict family planning programs aimed at controlling population growth in this country. Fig.2.  Ratio of China's land and population in the world Fig.3.  Arable land and per capita cultivated land in China With reference to the current population control program, the policy consists of two specific guidelines. In the first one, the government sought to control the rapid population growth by reducing Children’s birth defects. In the second, the government sought to make people understand the vitality of marrying late and having children later. Additionally, in the rural areas, people should resolve to give birth to another child only when the first one is beyo nd four years. After the government enacted such policy late last year, research findings indicate that it has worked for the best as of now, the country’s population growth is somehow declining (63). Nevertheless, due to this policy, observations show that China has the largest gender gap with regard to many other Asian countries. Astonishingly, most Chinese parents prefer to have a male child instead of a girl. Under this spectrum, it is agreeable that in China boys are of more importance when compared to girls. According to a study carried out in year 2000, the ration of baby boys to that of baby girls was 120:100. Moreover, in some of the poorer regions in the country, the number of boys is twice that of girls. A critical analysis into this situation proves that

Non-Verbal Communication Across Cultures Essay Example | Topics and Well Written Essays - 1250 words

Non-Verbal Communication Across Cultures - Essay Example In this paper, the proponent tries to define the concept and relevance of non-verbal communication in business settings. In particular the differences are compared and contrasted as observed using specific cultures of Japan, and the UK. Furthermore, the proponent also discussed the business etiquette and the possible consequences of not being familiar with the correct etiquette. Other variables such as power, status, or gender are also included especially on their impacts on non-verbal communication. Silence The absence of words or specific level of reaction does not mean there is something totally void or emptiness about it. Not with the Japanese culture because silence or chinmoku says more than a word. In Japan silence does not mean to be a specific level of insult or something else because it is a communicative skill (Davies & Ikeno, 2002). In this country, silence is derived from the Japanese values and it is the main reason how it is significantly viewed important today in ever y walk of life and in different circumstances. It is considered as a virtue. Compared in the western culture, silence in the midst of communication in Japan on a daily basis stands in a longer duration and this is due to two most important factors: historical and dominance of group consciousness (Davies & Ikeno, 2002). ... UK on the other hand has strong individualistic culture which emphasizes strong level that is contained within individual competition (Brown & MacBean, 2005). Thus, it would appear that people in the UK are more dynamic in their response especially in the context of achieving competitive advantage. Eye contact In the UK, eye contact signifies respect, honesty and listening (Moore & Woodrow, 2009). This means how important it is to have eye contact when one is in the midst of a conversation in the UK. However, a bit of contrast happens in Japan. Eye contact may mean an insult because Japanese show politeness by not having direct eye contact for it is associated with aggression, insensitiveness, negative boldness, and other related emotional manifestation (Plotnik & Kouyoumdjian, 2010). Gestures There are deep vocabularies associated with gestures (Samovar, Porter, & McDaniel, 2009). In Japan, pointing to objects and at people require the entire hand which at some certain reasons would mean an insult to use a finger in doing so. In the UK, this would bring out different meaning knowing the fact that hand gestures for instance are associated with culture and thus they would convey contradictory meaning across different culture (Thakur & Srivastava, 1997). In other words, specific bodily movements have varying meaning across different cultures, which at some point if not properly used will result to different level of conflicts. Business etiquette The above non-verbal communications are applicable within the business etiquette in the cultural context of Japan and UK. As stated earlier, silence is associated with Japan’s highly collectivist culture while being proactive is in line with UK’s individualist culture. Thus, in the UK an

Sustainable Development Essay Example | Topics and Well Written Essays - 750 words

Sustainable Development - Essay Example Theoretically speaking, all developmental activities can be carried out in an entirely sustainable manner, and that is in no way a thing that is impossible to achieve. But the real-life scenario is something totally different. For the purpose of successfully implementing various measures that are aimed at bringing about sustainable development many political issues and other challenges have to be confronted. As a matter of fact, all such matters are chiefly responsible for the current state of affairs, where a lot is still undone in the realm (of sustainable development) (1)Sustainable DevelopmentEven though the concept of sustainable development is indeed a noble one, yet, much progress has not been displayed, till date. Perhaps, the chief factor for this is that, many people do not have a clear understanding of the term. Overall, the concept is rather ambiguous, conveying different meanings. (1)As mentioned earlier, several summits and conferences aimed at promoting sustainable dev elopment have been taking place, on the International landscape. For instance, the Earth Summit (UN Conference on Environment and Development) came into existence in the year 1992. Apart from the European Union, a total of 192 countries were a part of that convention. A decade later, in the year 2002, all of those regions gave a solemn commitment that the rate at which the Globe is losing its biodiversity would be reduced, over the subsequent eight years. But that did not happen, as is evident by the corresponding scenario., even as the year 2010 came to an end. (1) The concept of sustainable development has both a strong point and also a shortcoming. Numerous political and economic entities of the World have been brought on a common platform, by sustainable development. That denotes the concept’s strong point. But at the same time, none of those parties have been successful in initiating any practical policies that substantially contribute towards the cause of sustainable development. (3) Sustainable Development and Economy Many people are having the misconception that, by adhering to the norms of sustainable development, a growth economy cannot be realized, and that it leads to a steady-state economy. That is nothing but just a myth, and the following would clearly explain this. It needs to be noted that sustainable development endeavors to meet the needs of the present, by fully keeping in view the well-being of the future. Here, the vital point worth mentioning is that, all those needs can be successfully met only by achieving required economic growth. Similarly, all the standards of this concept can be successfully implemented only when there is economic prosperity. To put the matter in a nutshell, economic growth and sustainability are strongly connected with each other. And meticulous adherence to the guidelines of the latter would

The Coffee Crisis Essay Example for Free

The Coffee Crisis Essay To begin, The Coffee Crisis is about an acute coffee crisis and how it threatens millions of small coffee farmers around the world and is putting economic growth, as well as social and political stability, at risk in scores of coffee producing countries in Central and South America, Africa and Asia. In 2004, the governments of coffee producing countries were considering how to respond to the dramatic decline in coffee prices caused in part by a large increase in coffee production in Brazil and Vietnam. Coffee was the main source of income for roughly 25 million farmers, mostly small land holders, in Latin America, Africa, and Asia. Coffee prices had hit 40 year lows in 2001 and had remained low since, resulting in real hardship for many farmers. A variety of alternative solutions had been suggested. (Gomez-Ibanez Quinlan, 2004) The International Coffee Organization was advocating increasing demand through programs promoting coffee consumption; the Inter-American Development Bank supported promotion but also thought some high-cost countries should get out of coffee, while the non-governmental organization Oxfam was pushing fair trade pricing. The coffee crisis is worldwide. It is affecting farmers in Central America, South America, Africa, and Asia. While the Arabica farmers in Costa Rica may be getting 40 cents per pound for their coffee cherries, the Robusta coffee farmers in Viet Nam are only receiving 15 cents a pound for theirs. Even the low cost producers are not benefiting from the current situation. This condition is created because the market place does not view coffee as a true commodity. It places premiums and discounts on both coffee types and coffee grades. While both markets may move up and down in tandem, the arbitrage, or spread between one Arabica and Robusta, does not give one farmer an economic competitive advantage over another. This fact tends to get glossed over in most economic discussions on the coffee crisis. Many analysts believe that oversupply is at the root of the present crisis. After the system of coffee export quotas (the International Coffee Agreement, or ICA), administered by the International Coffee Organization, collapsed in 1989, the regulation of coffee production and quality was left to each individual producer country. Almost immediately following the dissolution of the agreement, excessive quantities of coffee entered international markets, prices became quite volatile and the overall quality of the coffee began to decline. Many of the coffee producing nations, including Mexico, were simultaneously in the process of deregulating, privatizing, and otherwise liberalizing agricultural production and national agricultural institutions. This had the effect of exacerbating the uncertainties faced by coffee farmers at the end of the 1980s. The coffee crisis is structural. It was not caused by the cyclical nature of coffee agriculture that has produced the â€Å"boom-bust† cycles of the past. The change in the market place has been brought about by the concentration of buying power in the hands of a few firms that present coffee to the consumer as a â€Å"blended and branded† product, void of any links to type and grade. This has led to intense price competition for market share that has rewarded increased market share to low cost products in the short run at the expense of stability in the supply chain in the long run. Since the crisis is a structural problem and not a cyclical one, remedies are to be found by taking intervening actions. These actions would include a strengthening of coffee institutions, a realignment of market forces, a creation of suitable financial tools, and a promotion of sustainable agricultural practices. It must be emphasized that any direct market intervention, such as quotas or subsidies, would only be short term in effect and would not correct the structural problems. It must also be emphasized that what is required is a series of steps in a number of different areas, as no single step will produce the desired structural changes that are needed. The crisis in the coffee sector continues. Its impact cannot be understated, since coffee constitutes the livelihood of an estimated 25 million families around the world. In world trade, coffee is the second leading commodity, after petroleum. The worldwide coffee market spans some 71 countries, of which 51 are significant producers and 20 are key consumers. Prices have not kept up with production costs to the extent needed to make participation in the coffee business profitable for most producers, even though the crop year 2003-2004 witnessed a worldwide decrease in production. (Central America The Coffee Crisis: Effects and Strategies for Moving Forward, 1992) In coffee producing countries, which account for over 26% of world consumption, the situation is more diverse. In some countries, prices of coffee have fallen in local currency and consumption may therefore be stimulated. In Brazil, the largest coffee market among producing countries, the devaluation of the real has maintained prices of green coffee at pre-crisis levels. As a whole, consumption in these markets is not expected to suffer any major negative impact. The root cause of the coffee crisis can be linked to three factors: over production; under consumption; and market oligopoly. In short, these are all problems associated with the economics of coffee farming. Without resolution, they will lead to both social and environmental breakdowns. (Central America The Coffee Crisis: Effects and Strategies for Moving Forward, 1992). The crisis has been caused by a large increase in coffee production over the past several years by two countries Vietnam and Brazil. In the case of Vietnam, within ten years this country grew from a relatively insignificant producer to the world second largest – ahead of Colombia but behind Brazil, now producing well over 10 million bags annually and accounting for approximately 12% of world exports. (Central America The Coffee Crisis: Effects and Strategies for Moving Forward, 1992) To conclude, without economic remedies to the crisis, it is difficult to promote sustainable agricultural practices in coffee farming. While niche markets within the specialty coffee industry can provide some relief, the size of these markets makes them too small to be an effective solution. References: Central America The Coffee Crisis: Effects and Strategies for Moving Forward. (1992, July 19). Retrieved February 4, 2012, from Latin American and Carribean: http://web. worldbank. org/WBSITE/EXTERNAL/COUNTRIES/LACEXT/0,,contentMDK:20606092~pagePK:146736~piPK:146830~theSitePK:258554,00. html Gomez-Ibanez, J. , Quinlan, S. J. (2004). The Coffee Crisis.

Why e-Business is important to the world economy Essay Example for Free

Why e-Business is important to the world economy Essay While the terms e-business and e-commerce are often used in the same context there is a difference between the two. E-commerce generally refers to financial transactions that take place on the Web, whereas e-business refers to all types of transactions over the Web. The use of the Web, or Internet, is perhaps one of the greatest changes in business practices today. The transforming power of this mode of business extends far beyond the obvious points of convenience for the customer and cost savings for the business. The most powerful implementations of e-business enable a complete restructuring of business models (Ware, 1999). The extensive acceptance and relatively low cost access is making a change in the worlds economy. This paper will attempt to identify some the reasons that e-business is important to the world economy. Many businesses are interested in e-business for the most simple of reasons, which is the increase of profits and, generally, a decrease in costs. Often the decrease in costs is associated with paperwork, employee pay and overhead, and these savings can be passed on to the buyer. An example is Cisco Systems who today sells the majority of its computer networking equipment over the internet. According to Schneider:Because no customer service representatives are involved in making these sales, Cisco operates very efficiently. In 1998, the first year in which its online sales initiative was fully operational, Cisco made 72 percent of its sales on the Web. Cisco estimated that it avoided handling 500,000 calls per month and saved $500 million in that year alone. (2004, pg. 15). In a business-to-business (B2B) transaction, if a buyer can purchase more of a product for a lesser amount, they can sell more as well. Selling more helps to stimulate the economy in any country. In addition, when a company does a good job of advertising on the Web, it allows them to get the message about their product or service out to potential customers around the world. This can lead to an increase in sales and also helps the buyer with purchasing prospects. E-business can also provide a larger selection of products and services for a buyer to select from. The ability of the internet to transfer information has made the world a  somewhat smaller place. The use of e-business allows for communications and transactions to happen extremely quickly. Before the use of the internet, trading among countries could take weeks. Such circumstances lent themselves to fragmented individualized markets with subsidiaries run by family members or close friends (Wright. N/D). Now, businesses can interact with their subsidiaries, business partners, vendors, and buyers in a time and cost efficient manner. Many companies, such as Hewlett-Packard and Dell have taken the opportunity to open offices and plants in other countries as this can greatly reduce production costs. The opening of production facilities has in turn created many jobs for many people in those countries, and this helps to stimulate economic growth. According to Gary Schneider the inherently global nature of electronic commerce leads to many opportunities and a few challenges (2004. pg. 41). While there are obvious concerns about trust, culture, and language legalities, more and more businesses are conducting e-business. E-business has opened the door for many countries to participate in business ventures that they did not have previously, therefore generating a cash flow for that countries economy. This type of business has allowed for some countries to openly sell their best products to the highest bidder and to expand market share. When done on a global scale such as this, every country has the opportunity toshare the wealth, which helps the global economy. References: Schneider, G. (2004). Electronic Commerce: The Second Wave. (5th ed.) Thomson. Course Technology. Ware, B. (1999). Syracuse University research centers. Retrieved January 18, 2008 from http://www.syr.edu/research/ebusiness/benreport.htmlWright, N. S. (n/d). Global economy. Business Encyclopedia. Retrieved January 18, 2008 from http://www.answers.com/topic/world-economy?cat=biz-fin

Embedding Total Quality Management In Private Universities Management Essay

Embedding Total Quality Management In Private Universities Management Essay The previous chapter consisted of a literature review about TQM, the management approach that started in manufacturing and business and then extended over the service sector and particularly in higher education. Research shows that by adapting aspects of the TQM to fit their own needs, higher education organizations experienced a better ability to manage the process of quality, and maintain and enhance development. Vazzana.et al (2000), in their study about TQM in business colleges found that most PUs benefit from their attempt at using TQM to improve the quality of their universities. Similarly, Weller (2000) in his study of using the TQM tools to identify root causes of higher education attendance problems concluded that the application of TQMs tools and techniques to solve higher education problems as highly promising as it is in PUs areas. The purpose of chapter five was to give a general understanding of the subject. The present chapter is about how TQM has, and can be, adopted in the PUs, what benefits PUs can get from implementing TQM, concerns about, and case studies of some PUs which have implemented TQM and what problems and benefits have been encountered in this context. The chapter concludes with a proposed model for TQM in the PUs in Egypt. 5.2 TQM in Private Universities Context Ever more, the implementation of TQM has extended over industrial organizations and has turned deteriorating companies into world leaders. Although the origins of TQM are grounded in statistical analysis of performance, with statistical quality control being the principal tool for verifying the success of TQM measures, TQM lays importance on the human element of an organization (Deming, 1986; Juran, 1988). This makes TQM suitable for service sectors in general and particularly education. Although educational organizations have been slower to see the value of TQM, many of them are now using TQM to improve their administration and to face internal and external challenges. As Mangan (1992) notes: Faced with soaring operating costs and persistent public demands for accountability, a growing number of colleges and universities are turning to TQM and its principles of customer satisfaction, teamwork, and employee empowerment as a tool to improve how institutions are managed. There are three generic approaches to TQM in higher education (Harris 1994), Firstly there is a customer focus where the idea of service to students is fostered through staff training and development, which promotes students choice and autonomy. The second approach has a staff focus and is concerned to value and enhance the contribution of all members of staff to the effectiveness of an institutions operation, to the setting of policies and priorities. This entails a flatter management structure and the acceptance of responsibility for action by defined working groups. The third approach focuses on service agreements stance and seeks to ensure conformity to specification at certain key measurable points of the educational processes. Evaluation of assignments by faculty within a specified timeframe is an example. Lawrence and Mc.Collough (2001) propose a system of guarantees designed to accommodate multiple stakeholders and the various and changing roles of students in the educational process. Durlabhji and Fusilier (1999) states that customer empowerment in education requires greater input from students as well as from business community that will eventually employ them and this in term will streamline education and eliminate any rest of the esoteric academic that exist in business coursework. In his model of distributed leadership for managing change in higher educational institutions, Gregory (1996) suggests four dimensions of institutional leadership symbolic, political, managerial and academic. In managing educational change there has been general criticism (Iven, 1995) that government initiatives are being pushed by a narrow, employer-driven strategy. Policy makers do have an obligation to set policy, establish standards and monitor performance. They must articulate important educational goals (Fullan, 1993). Roffe (1998) considers that due to open competition, students are becoming more customers as well as consumers and expected to pay a growing share of the costs of education. TQM implementation in PUs, Osseo-Asare and Long bottom (2002) proposes enabler criteria, which affect performance and help organizations achieve organizational excellence. These criteria are leadership, policy and strategy, people management, resources and partnerships and processes. The literature contains infinite cases of Total Quality Management principles incorporation in education. The application ranges from school stage (Weller and Hartley, 1994 and Schmoker and Wilson, 1993) to higher education stage (Sahney et.al, n2004 and Wiklund et.al, 2003). Some studies focus on the feasibility of implementing TQM in educational. Anderson (1995) reported the results of a case study to evaluate the effectiveness of a TQM programme at the University of Houston, College of Business Administration. He found that the implementation of TQM had some positive results such as increasing the student perceptions of service quality. Moreover, some studies show that TQM is also used to solve some specific issues. Weller (2000) reported that TQM principles can be used to identify root problem causes for absenteeism. It also can help in identifying realistic solutions which yield positive results in academic and non-academic areas. The TQM pedagogical concept applied to higher education embraces all fields and levels of education and has an effect on the following: Physical facilities (buildings, sport complexes, open field etc.), Academic infrastructure (laboratories, library, documentation, communication, information infrastructure etc.), Curriculums, Examinations and evaluation systems, Supplying academic and administrative personal and their improvement systems, Research and publication, Institutional development plans (strategic planning), University industry society relations, Deming claimed his production system can be applied to service organizations as well as to manufacturing organizations (Evans and Lindsay, 1999). Figure 4.3 with reference to TQM applies Demings production model to higher education. This system depends on the answers to these main questions. Who are the stakeholders (customers and suppliers)? What are the inputs and outputs? What are the key processes? Stockholders Suppliers Stockholders Customers Families High Schools Business Sector Vocational Institutes Input Government Business Families Students Outputs Design Redesign Teaching Program Customer research Where are we now and where do we want to be? Process Figure 5.1 TQM in Higher Education System In figure 5.1 the stakeholders are the customers and suppliers. The stakeholder groups can easily be extended beyond the members shown in the groups as customers and suppliers. Suppliers include families, high school, Vocational institutes, and business. The customers include the business community, graduate school, society, student, and families. Universities have a large number of different customers as shown in the figure 5.1. University management should consider the relative importance of each customer group and balance and reconcile the interests of these diverse groups. Students as consumers of knowledge and services are considered to be the main customer. Accepting students as an important group of customers can be taken as a revolutionary change in the management of quality in higher education. That group of students, as the consumers of education, should include potential students, existing students and graduate students. The university has different priorities and services for each group of students who make up the main customer group and attempts to satisfy their different needs. For example, introductory courses for potential students, student counselling for existing students and alumni associations for graduate students. Processes include all facets of teaching, student counselling, and scientific research. The first process is to assess the educational needs of students in terms of their existing knowledge, future career opportunities, and the needs of the community and its future development. Other processes to be followed are planning curriculum for courses, including allocating resources, arranging facilities, administration and support, and finally teaching and learning. The quality of all these processes must be effectively and visibly assured. Like manufacturing systems, educational systems can include a means by which costumer research can be conducted to evaluate and improve supply. For example, by observing students, analyzing test results, and using other resources from student feedback, instructors can assess their own effectiveness and develop strategies for improvement. Some colleges and universities survey their graduates and their graduates employers to assess consumer satisfaction wi th their product. Feedback such as that mentioned, helps colleges, departments, and individual faculty members to redesign curriculum, improve course content, and improve services such as academic advising. While industry usually has a product or service, educational institutions do not have perceived products in the generally accepted sense. Education has many outputs and inputs but the results from the process stage are often difficult to quantify in the short term. The inputs to the educational system are students, faculty, support staff, buildings and equipment and other facilities. Outputs include people with new knowledge and abilities and research findings as seen from the figure 5.1. 5. 3 Quality Control of Higher Education Vevere (2009) referred quality control to verification procedures (both formal and informal) used by institutions in order to monitor commitment level to quality standards. Vevere schemed quality control of higher education as interconnected system as shown below in figure (5.2). Figure 5.2 system of external and internal control of higher education. Source :Vevere , Nina (2009) According to figure (5.2) above, external control institutions verify the commitment to standards that higher education institutions claim. It is a fundamental principle of TQM to integrate TQM internally within the institution of higher education and externally with international organizations of education (Tang Zairi, 1998). The International Accreditation Organization (IAO, 2010) is an independent and private education accrediting seeks to the finest global educational standards. IAO is a member of the International Education Accreditation Commission (IEAC), which is concerned with establishment, maintenance and improvement of standards of accreditation agencies across the globe. In each country, there is a local bodybodies coordinate and cooperate with international bodies concerned with higher education quality. In England, as an example, the Department of Employment is concerned whether graduates can satisfy the needs of employers (Harvey et al., 1992). In Egypt, few universit ies got educational ISO and highly satisfied standards of National Authority for Quality Assurance and Accreditation (NAQAA) for some specializations. 5.4 Benefits of TQM for Private Higher Education As the world is currently undergoing a dramatic change and education is considered the leading competitive change tool, so TQM as concluded in chapter four and explained in chapter five could be a reasonable approach for developing. The literature review of TQM is showing that many writers have encouraged the use of TQM in education. Sallis (1993) argues that an educational organization could benefit from applying the TQM approach both in human and financial terms. Sallis points out that some concepts of TQM like right first time cannot be directly implemented in educational organizations but educational organizations can still benefit from such a notion. He indicates that if an education organization applied TQM, mistakes will be minimized with clear systems and procedures, and good team work through careful and thoughtful planning. In this point, one can notice that although TQM originally started in manufacturing and it has somehow acquired business language, but it is still flexible enough to be adapted by PUs. Murgatroyd and Morgan (1993) highlight the benefit of holistic organization in applying TQM. They mention that TQM is not concerned just with the outcome of education, but with the whole nature of education as a process for all stakeholders. Howard (1996) states the following ways in which PUs can benefit from implementing TQM: 1. Stakeholder value through customer focus. 2. Employee commitment and development through involvement. 3. Goal achievement through strategic planning. 4. Services improvement through continuous process improvement. 5. Cost reduction through elimination of unnecessary tasks. Howard highlights the benefits of TQM for PUs from three different dimensions: human dimension, financial dimension and planning dimension. In the human dimension, the stakeholders are satisfied and employees are committed; in the financial dimension, money and other resources are saved; and in the planning dimension strategic planning leads to goal achievement. Therefore, the literature on TQM argues that implementing TQM in PUs would save time, money and efforts through doing things right first time. TQM will also help PUs to demonstrate values for all stakeholders, provide better quality provision and communication and continue seeking innovation and improvement. 5.5 Obstacles about TQM in Private Universities According to Srivanci (2004) and critical issues in implementing TQM in PUs includes leadership, customer identification, cultural and organizational transformation. Deans and head of departments cannot eliminate unethical employment practices of lecturers like what is applied in public universities where rigid rules is deployed. Hence they do not enjoy ultimate authority in hiring and firing of personnel and allocating resources. Owlia and Aspinwall (1997) conclude that customer orientation is a more problematic principle of TQM when applied to PUs because of special nature of many academics whose motivation to work is often independent of market issues. Education consider as a provider of services. Its services include advice, tuition, assessment and guidance to pupils and students, their parents and sponsors. The customers and the stakeholders of the service are a very diverse group and need identifying. If quality is about meeting and exceeding customer needs and wants, it is important to be clear whose needs and wants we should be satisfying. The diversity of customers makes it all the more important for educational institutions to focus on customer wants and to develop mechanisms for responding to them. In PUs where the education process depends totally on the customers fees to run, a funding cut may lead to a reduction in service that may not accord with what customers are feeding back. This is not much important in public universities where it is supported from government. This is a very difficult issue to resolve and TQM does not provide ready answers to it in private universities. Cultural and organizational transformation in PUs main issue is under the frustrates the introduction of conventional TQM procedures is the principle of academic freedom as it plays out in individual professorial classrooms and their professional lives. Another important issues is that faculty members tend to work alone more often the together in projects since they gain more managerial and financial advantage at the opposite in public universities. The obstacles that cause unsuccessful adopting and implementing TQM in PUs academia are (but not limited to): The nature of the academia world, which makes the change process slow. The resistance of academicians to change, so to learn about the new method of doing things. The nature of some institutions as non-profit organization, which reduce the motivation to adopt new management methodology. The concentration of the academicians (in their readings and researches) on their narrow specializations. The TQM methodology and tools are relatively new especially in the developing countries. High turnover rate of staff, which prevents accumulation of experience and sustain the momentum of change. The absence of employees (units) who are specialized in TQM. The common administration problem, is putting a high rank and qualified personnel in the leading position depending on their previous experience not on their specialization i.e. the leaders of the institution could be specialized in art, physics, anatomy or any other field but not in management and specifically in higher education management. 5.6 Case Studies of TQM Implementation in Private Universities To review the experiences of some educational organizations with TQM, in order to gain appreciation from their experiences in proposing the TQM model for PUs in Egypt and in developing the implementation framework. As with benchmarking, it is better to learn from the experiences of others than starting from scratch. The literature covers PUs which have adopted TQM. For this study the case studies will be examined from the perspective of US and UK experiences where the two countries are well reputable in higher education. 5.6.1 US experience The first attempt to implement TQM in US higher education began in 1985. The movement spread quickly and in 1990, 78 higher education institutions were reported to be exploring or attempting to implement TQM. The common factor in US higher education is that it is being driven toward commercial competition imposed by economic forces. Competition is the result of the development of the global education market on the one hand, and the reduction of governmental funding that forces public organizations to seek other financial sources, on the other hand. For example, at Oregon State University the government cut funds by 35 percent. Some universities, such as Virginia Commonwealth University responded by decreasing staff salaries and increasing tuition fees. North Dakota University responded to such cuts by increasing the number of students without increasing quality. Competitive factors between universities did not allow for lower quality, so many institutions are looking to industry for ideas. Considering the similarities between experiences met in the commercial world and those faced in higher education, the TQM approach can be a solution for the do more with less. Today more than 200 private institutions of higher education are involved in TQM throughout the USA. There are many success stories in the US. The experiences of some US higher educational institutions prove that the effect of using TQM in private higher education is positive. 5.6.1.1 Oregon State University One of the most publicized success stories is that of Oregon State University (OSU). For a number of reasons the first pilot study was conducted at OSU. First, quality was considered a high-priority issue. Second, it has high probability of success. Third, management agreed that it was important. Fourth, no one else was working on it. Fifth, it was also important to the customers of the organizations. OSU, as leader of TQM in higher education movement, has had a real success; time has been saved, costs have been reduced, people have been empowered at all levels, and morale has skyrocketed. Oregon State University followed the following steps as a planning stage to implement TQM: Exploring Total Quality Management through visiting companies with TQM programs, inviting Deming to visit and explain TQM, reading key resources and attending TQM classes. Forming a pilot study team which was seen as a learning experience for the OSUs staff and a model for future teams. It consisted of 10 managers and front-line workers, a team leader, and a training officer/ facilitator. After the first pilot team experience, they began implementing TQM by focusing top management on strategic planning, including the following steps: defining the mission, understanding customers, identifying the critical processes of the president, developing the vision and identifying breakthrough items. Developing a training program, a quality manual and a recognition system. Establishing daily management system. Establishing standing cross-functional teams. 5.6.1.2 Northwest Missouri State University Northwest Missouri State University is another leader in TQM in higher education. It defines its success as: enrolment is now at capacity: the budget is balanced; faculty salaries are higher than average; and about 10% of budget has been shifted from administration to instructions. The implementation of TQM followed the following steps (Waller, L. D., 2000): Senior management began to learn about quality management. Developing internal expertise that was required rather than obtain some ready improvement methodology and rely on outsiders to provide the expertise. The management of the transformation became a full-time enterprise for those school district employees who were involved. The introduction of leadership training and development for principals-to-be. This was to provide this critical group with continuous improvement skills needed in the schools. A decision making process at the school level was introduced. Classroom Learning System was introduced based on Demings problem solving Plan-Do-Study-Act cycle. 5.6.1.3 The University of Pennsylvania The University of Pennsylvania is committed to TQM in the Wharton School MBA; curriculum has been developed using TQM principles. Moreover this University has improved the method of recouping corporate research changes and reduced charges from $ 18 to $ 13 million. The university proposed an eleven-step model for implementing TQM The president adopts quality as the core of institutional value system and communicates this value, and works to develop commitment to it throughout the institution. The president promotes the value through frequent symbolic and substantive actions. Educate administrators and academic deans in TQM and customer orientation, in team/participative management. Identify customers needs and set performance objectives. Train and designate internal resource persons who provide technical assistance to the rest of the institution. Train faculty, staff, and employees in appropriate statistical techniques, process analysis, decision making, and customer orientation. Form quality teams to seek continual improvement in the process and identify individual quality champions. Define/delegate authority throughout the institution. Develop performance measurement systems to continuously monitor the progress of the institution; the measurement should focus on the stakeholders needs satisfaction. Institute incentives and reward systems and relate them to TQM objectives. Work continuously to reduce the resistance to change. 5.6.2 UK Experience The first TQM initiatives in UK higher education were later than in the USA; the first attempts were in the early 1990. 5.6.2.1 De Monfort University De Monfort University (DMU) has some successful results in implementing TQM. The Faculty of Design and Manufacture at DMU completely reviewed and revised traditional teaching menthols and courses, which were no longer appropriate for the end of twentieth century. Teaching staff became 30 percent more efficient with double the number of student, and effectiveness of the revised course content was widely reorganized by industry, student and other design faculties. In Leicester Business School at DMU, with the application of TQM, higher participation rates and increase in staff productivity achieved. The strategic plan for the implementation was rooted with the concepts of identifying the customers, understanding their needs and serving them well. The plan focused on the following steps: The establishment of a quality council comprising the universitys most senior academic and non-academic managers. The purpose of the council is to review the universitys processes and critical success factors in order to identify key issues for improvement. Raising quality awareness through a series of awareness courses. These courses provide early education and training for actual and potential council members. In addition to the awareness courses, there is specific training in quality management tools and techniques. Using quality function deployment to ensure the customer satisfaction. This method was applied in the Department of Vision Sciences. There were eight essential areas to consider: students wants and needs, skills necessary to meet the wants and needs, programme and course content to deliver the skills, organization and assessment of the programme, resources, implementation of the programme, monitoring discrepancies between goals and outcomes, and control of the system in changing circumstances. However, the experience of quality function deployment showed it to be a complex tool. De Monfort University did not use a particular TQM model but instead only used the TQM principles, tools and techniques whenever appropriate and possible, because was difficult to provide an objective assessment to its success or of its cost over the years. 5.6.2.2 South Bank University Total quality management initiative was launched in 1992 at South Bank University. This has involved a thorough and ongoing review both of the quality of service it provides for its students and the wider community and of its academic quality, particularly in the area of teaching and learning. South Bank University, decided at an early stage that it should reflect more accurately the principle that real quality issues involved the ongoing commitment of all staff, support and academic, at all levels. Students are rightly encouraged to be involved more actively in the learning process, to be critical and imaginative about their own learning. Within five years, linking TQM into the strategic planning process, South Bank started to establish a competitive advantage by achieving differentiation (of its courses) through the quality of the learning experience, if a way can be found of advertising this to potential customers. It is expected that up to ten significant quality improvement measures (for example in academic staff time saved by increased efficiency in validation procedures or in improved feedback from student course board representatives) will have been achieved at the cross-university level in response to common problems identified through the quality service agreements. Most importantly, there will have been a change in the culture of the institution where all staff accepts their personal responsibility for quality improvement as a natural part of their job. The quality management plan can be summarized as follows The vice-chancellor and senior executive take direct responsibility for leadership of the universitys quality plan. Quality commitment to all university elements. Continuous improvement is everyones responsibility. Deployment of resources to support quality management. Quality management responsibility is best handed by operational levels. Encouragement of the diversification of quality management forms. Development of staff. From the quality principles and mission statement, critical factors of strategic importance are identified: teaching and learning, research, community service, institutional management, priority resource allocation, enhancing technical and information support, and quality advancement procedures. These factors formed a framework for further actions in the quality plan. In implementing TQM, each faculty formed its own quality committee to provide leadership and to increase quality improvement at faculty level. Responsible officers (e.g. deans) are charged with ensuring that performance targets are achieved within the specified time. As a part of staff development, brainstorming is used to identify strengths and weaknesses. South Bank University learned that the commitment of the staff to the quality initiatives and staff development, in addition to the stakeholders involvement and empowerment are essential to the strengthening of a quality culture. The purpose of presenting case studies is to learn how they applied TQM and propose a model that suits the PUs in Egypt. All of the five educational organizations began to apply TQM as a means to respond to the great demand for change and improvement. Some used TQM to face the reduction of funding or the challenge of competitiveness. This is the case in the PUs; it faces challenges and needs to encourage improvement, as discussed in chapter four. In Implementing TQM, universities get used different TQM models according to their needs. TQM requires creativity, responsibility and participation from managers and staffing in an environment of collaboration and open communication. It requires commitment at the top level. It needs strong visionary leadership that will facilitate the cultural change toward continuous development. TQM also demands the establishment of an environment of teamwork. Another important issue about implementing TQM is that the top management play a major role in planning the organizations processes. The PUs as an educational organization should aim at satisfying stakeholders needs. Nevertheless, TQM demands time, effort and a willingness to change. It creates a learning organization where education, training and re-education are essential for TQM success. TQM requires staff at all levels to be motivated to do not only what is better but what is best by the involvement and empowerment of all staff. TQM is about believing that there is always a better way of doing the services of the organization. So, involvement and empowerment, training and education, and continuous improvement are characters of the TQM organization. The implementation of TQM seems to be more effective if it is steady and well-planned. It also needs appraisal using quality tools and techniques. This is a very difficult task but not impossible. It just needs time and patience and a view point. From the previously discussed case studies, it seems that TQM approach succeeded in educational settings and this success can be translated into the following results: Saving time. Saving effort in the long term. Saving money and resources. Establishing a quality culture. Identification of strong and weak points. Stakeholder empowerment and involvement. Communication empowerment. Better understanding of stakeholders and their needs. Building a positive teamwork environment. Raising authority delegation.

Pharmacologic Advances Essay -- bioservices, anti-body

Aligning to IBT BioServices’s business model and core competency, the top four critical needs and requirements have been identified from Model 1 assessment. These criteria are compared and contrasted to the company’s model and key strengths to develop a strategic roadmap for further expansion of the market position and share. The key learning from this assessment includes (Figure 4): 1. Need of surrogate assays model that are reliable (in-vitro and in-vivo assays) and predictive of protective immunity against RSV and DEN. This is a demonstrated key strength area for IBT BioServices with their cotton rat model. The company successfully tested RSV vaccine and therapeutic candidates that led to IND and clinical development (IBT BioServices). Their in-vitro assay platform, particularly CPE assay, provides high correlation of inhibitory and efficacy measurements of vaccine candidates to human subject. This is essential preliminary data needed to design pre-clinical and clinical trials direction. 2. Develop new assays platform that is compatible for next generation technology and approach e.g. structural-based design to develop RSV vaccines (vaccine research center- NIAID-NIH). This approach utilized atomic-level details of RSV protein to detect binding mechanisms of fusion glycoprotein needed to neutralize human RSV antibody (Oplinger, 2013). The assays must be able to measure and follow the activity of the protein-antibody complex to develop higher efficacy vaccine. 3. Compliance and data integrity. Early phase R&D programs do not require GLP certification; however, there are benefits in establishing such programs. In this industry the concept of speed to market is essential and critical for market share and profit generation. The th... ...o 2016, Stockpile Analysis, Competitive Benchmarking and Pipeline Analysis. Retrieved from: http://www.researchandmarkets.com/reports/1195531/the_future_of_global_vaccines_market_forecasts (n.d.). Services for respiratory syncytial virus research. Retrieved from IBT BioServices website: www.ibtbioservices.com (n.d.). Services for dengue virus research. Retrieved from IBT BioServices website: www.ibtbioservices.com Thomas, S. (2011). The Necessity and Quandaries of Dengue Vaccine Development. J Infect Dis., 203 (3), 299 303. doi: 10.1093/infdis/jiq060 WHO. (2014). Dengue. Retrieved from: http://www.who.int/immunization/diseases/dengue/en/ Wilson, P. (2010). Giving developing countries the best shot: An overview of vaccine access and R&D. Retrieved from: http://www.oxfam.org/sites/www.oxfam.org/files/giving-developing-countries-best-shot-vaccines-2010-05.pdf

Faust :: essays papers

Faust This Book has many shady characters, only Gretchen is the one character you can feel sorry for, that is what makes this tragedy so horrifying yet gratifying .Her and Faust running around makes you happy, but you anticipate them to fall desperately into love with one another and finish their lives indulging with Mephisto. But this pure untainted soul is tricked into leaving behind the innocence of her youth and subsiding to the evil one for the promise of riches and a better life. So once again you have no one to root for, because although you understand Faust’s predicament he’s getting what he wanted. Next you really begin to hate Faust because once he has seen and had all that Gretchen has to offer his love becomes an infatuation spurred by his newly found youth. Then who are you left with; Gretchen a now pregnant charlatan desperately hoping her â€Å"lover† who has poisoned her mother and slain her brother will come save her from prison, and Mephisto th e Devil himself. The entire Gretchen Tragedy is there to invoke a feeling of temptation. A sort of â€Å"What if†, really what would you do if a good looking member of the opposite sex who has more money than anyone you have ever heard of approached you describing their love to you like a cheesy Julia Roberts movie. This proves the point that Mephisto made to God in Prologue in Heaven â€Å"If only it were grass he could repose in! There is no trash he will not poke his nose in.†(Prologue In Heaven p. 85). We must keep looking for better things, if Gretchen were to realize what a small price she was paying to sacrifice life on earth for life eternal in heaven. She was without sin until she allowed human nature to take over. Gretchen upon her entrance into the play is stereotypical of a peasant woman of that time; she works all day, lives with her parents, and hopes to one day marry above her class so her daughter will not have to endure as she has throughout her life. But, she begins a metamorphosis when she meets Faust. First, she finds jewels that she can’t begin to describe, so she gives them to her mother typical of the times.

Love Canal Essay -- History Love Canal Research Papers

Love Canal When one thinks about an environmental disaster, the image of a large explosion in a highly industrial area comes to mind. Such is not the case in the Love Canal emergency. Unlike most environmental disasters, the events of Niagara Falls's Love Canal weren't characterized by a known and uncontrollable moment of impact. It developed over a period of several decades, since the effects of leaching chemicals is uncertain and slow in development and the visual effects are very limited. This disaster could have been identified earlier or later for as far as the rest of the world was concerned there was no emergency until the authorities made it public. The importance of Love Canal is that acknowledging the danger that existed made the country and world aware of the hazards of abandoned toxic waste disposal sites. The events that led up to President Jimmy Carter and the New York Department of Health declaring Love Canal the nation's first federal emergency for a nonnatural environmental disaster extend all the way back to the 1890s when the entrepreneur William T. Love wanted to build a canal to supply power to a utopian industrial community called Model City (Deegan 329). However, Love's dreams were crushed with the discovery of alternating electrical current which enabled manufacturing plants to be located further away from their sources of energy. Yet, Niagara Falls still became a center of chemical manufacturing due to the large amount of cheap electrical energy available. One of the chemical companies that was attracted to the area was Hooker Electrochemical Company (now a division of Occidental Petroleum Corporation), who in 1942, with the permission of the Niagara Power and Development Company began using the a... ...the safety risk is worth assuming and that is something that each individual has to decide for themselves. In the meantime, it is up to companies, like Occidental/Hooker and the government, like the EPA or Department of Health to maintain safe production limits and methods of disposal, so that another such environmental disaster won't take place in the future. Works Cited: Deegan, John. "Looking Back at Love Canal." Environmental Science and Technology 21 (1987) : 328-331. Hoffman, Andrew. "An Uneasy Rebirth at Love Canal." Environment 37 (1995) : 5-9. Levine, Adeline. Love Canal: Science Politics, and People. Massachusetts: Lexington Books, 1982. Phibbs, Pat. "N.Y. state begins 5-year Love Canal health study that includes noncancer effects." Environmental Science and Technology 31 (1997) : 81A. http://web.globalserve.net/~spinc/atomcc/lovecana.htm

Biggest Issues Facing Managers

Alando Ford MGT521/Management Jim Holst October 25, 2009 Retention One of the most pressing challenges facing today’s managers is keeping their best people. In today’s economy companies separate themselves by the talented people they recruit. Some ways companies can improve their retention rate are obvious. One way companies can cut turnover is by qualifying the personnel they are hiring and carefully analyzing what the different roles in their organization are. Next they must make a realistic decision regarding what skills and abilities are required to fill this role. Recent research has proven that there is a direct link between training and employee retention. Employees involved in ongoing training feel that their employer is interested in them doing a good job, and the employer cares enough about them to make an investment in their development. â€Å"Training can also be the means for positive change in any organization; however, training is not enough to create lasting change without a vital link that will help employees transfer what they learned into real-life application. That vital link is a strong coaching program. Coaching comprise the following features which needs to be articulated in the best manner in order to get one hundred percent from the employees†. (Mirsha, Remedies for the biggest challenges in business today, pg. 1 para. 3). Strategy and cost effective business models â€Å"Personally I believe that the most difficult task is finding a positive cash flow business model. It isn’t that difficult to source good products, and customers will appear if sufficient money is spent on advertising or other promotion. This is all pointless if the cost exceeds the revenue from all of this, i. e. he net assets of a business fall to zero, and the business ceases to operate†. (Mark McIlroy-Director, Blue Sky Technology) With the economy in a crisis and unemployment at staggering rates, businesses of all types are feeling the crunch. Companies must continue to focus on customer service. This practice will help retain their existing client base, while allowing them to make a posi tive impression on new customers. In the flow of business, people are the most important element no matter the product or service. Creating partnerships reduce costs and increase referral rates when companies align themselves. Even the most pessimistic of economists today are saying that the actual numbers in the current recessions are a reduction in gross domestic product (GDP) by two percent annually and just through 2009, and yet most businesses talk and act if business is off thirty percent. (Johnese, 2009, Today’s Business Professional) So, the number one challenge is to realize that it might be harder to do business right now, but there’s more business to be done, market share to be gained, while the other guy sits around or slows down waiting for things to improve. † (Stephen Kann- CEO at Policy Settlement Associates, Inc. Conclusion By understanding the factors that drive business in today’s economy companies will be better prepared to be successful in this market. They will have to rely more on the skills and tools they have available. They will have to become more aggressive when it comes to recruiting and retaining good employees. Companies need to continue to revamp o lder processes that no longer work, by adding newer more innovative systems. Companies should understand that the challenge that lies ahead is transitioning from a service provider to a business manager. This transition will be necessary; if the primary goal of the business is to make money. Companies will be able to increase their profits while minimizing their losses. Admin (2009, February 16). Today’s Small Business Challenges. Retrieved from http://www. babeofbusiness. com Johnese, Daniel (2007). Today’s Business Professional. Retrieved from http://www. jobbankusa. com Mishra, Sonika(2008,October 13). Employee Retention- Remedies for the Biggest Challenge in Business Today. Retrieved from http://www. articlesbase. com

Grammar Test

Tenses 1) Im coachy at the moment. on the com targeter. a) I calculate b) Im work c) Im working d) I working 2) My friend the answer to the question. a) is inha small-arm b) k like a shot c) kno deliver the swellsg d) knows 3) I envis mount up Ill debase these shoes. re e genuinely(prenominal)y well. a) They buy the farm b) They hit fit c) Theyre suit d)They were fitting 4) Where the car? a) did you park b) did you pose c) parked you d) you parked 5) At gild oclock yesterday dawning we for the bus. a) live b) h old(a) c) was waiting d) were waiting 6) When I looked round the door, the baby quietly. a) is quiescency b) slept c) was sleeping d) were sleeping 7) Heres my discover. it at finish. a) I finish b) I correct c) Im finished d) Ive finished 8) Ive dupe whatsoever coffee. Its in the kitchen. a) forever b) practiced c) never d) yet 9) We to Ireland for our spends last year. a) goes b) proscribedlet c) guard g wizard d) went 10) Robert severely for three weeks. Hes hitherto in hospital. a) had been b) has been c) is d) was 11) My arms argon perceive now beca engage since two oclock. a) Im swimming b) I swam c) I swim d) Ive been swimming 12) Im precise tired. over quatern hundred miles today. a) I drive b) Im driving force c) I had been driving d)Ive driven 13) When Martin the car, he likewisek it come in for a drive. ) had repaired b) has repaired c) repaired d) was repairing 14) Janet was out of br work throughh because a) shed been streamlet b) she did run c) shes been running d) shes run 15) usurpt worry. I be here to swear out you. a) not b) will c) willnt d) wint 16) Our friends meet us at the airdrome tonight. a) are b) are dismissal to c) go to d) will be to 17) a society following Saturday. Weve sent out the invitations. a) We had b) We bring on c) Well have d) Were having 18) Ill tell Anna all the unsandeds when her. a) Ill see b) Im expiration to see c) I see d) I shall see 19) At this time tomorrow over the Atlantic. ) we spry b) well be flying c) well fly d) we to fly 20) Wheres Robert? a shower? a) Does he have b) Has he c) Has he got d) Is he having 21) I a kindred that coat. Its really proficient. a) am b) do c) very d) yes Questions, negatives and answers 22) Whats the weather equivalent in Canada? How often there? a) does it gust b) does it snows c) snow it d)snows it 23) Which team the game? a) did it win b) did they win c) win d) won it 24) What did you render the meeting early ? I didnt feel very well. a) away b) because c) for d) like 25) Unfortunately the driver the red light. ) didnt saw b) didnt see c) no saw d) saw not 26) You seaportt eaten your pudding. it? a) Are you no take b) Do you no want c) Dont want you d) Dont you want 27) I really enjoyed the disco. It was great, ? a) is it b) isnt it c) was it d) wasnt it 28) Are we spill the right on way? I prize . a) so b) it c) so d) yes Modal verbs 29) The chemists was open, so luckily I buy some aspirin. a) stop b) tummyt c) did ass d) was able to 30) Susan has to work very hard. I do her job, Im certain(p). a) cant b) couldnt c) presumet d) shouldnt 31) We had a party last night. spend all sunrise clearing up the mess. ) I must have b) Ive been to c) Ive had to d)Ive must 32) There was no one else at the box office. I in a queue. a) didnt need to wait b) mustnt wait c) neednt have waited d) neednt wait 33) I contain that bag for you? Oh, thank you. a) Do b) Should c) exit d) Would 34) Ive dis rangeed the key. I ought it in a safe place. a) that I regulate b) to be putting c) to have put d) to putting Passive 35) We cant go along here because the highway is . a) been repaired b) being repaired c) repair d)repaired 36) The story Ive just read Agatha Christie. a) was scripted b) was written by ) was written from d) wrote 37) Some icon stars be difficult to work with. a) are express b) are said to c) sound out d) say to 38) Im going to go out and . a) have sheer my whisker b) have my hair compress c) let my hair cut d) my hair be cut Infinitive and Gerund 39) The driver was arrested for impuissance an accident. a) of report b) report c) reporting d) to report 40) Someone suggested for a walk. a) go b) going c) of going d) to go 41) I can remember voices in the middle of the night. a) memorize b) heard c) hearing d) to hear 42) The law wants any function suspicious. a) that we report b) us reporting ) us to report d) we report 43) We werent sure or just walk in. a) should hit b) to knock c) whether knock d) whether to knock 44) It was too cold outside. a) for the guests eating b) for the guests to eat c) that the guests should eat d) that the guests eat 45) Did you congratulate Tessa her exam? a) of fissureage b) on passing c) passing d) to pass 46) I didnt like it in the city at first. But now here. a) I got apply to live b) Im used to living c) I used to live d) I used to living 47) They raised the money solely for it. It was easy. a) ask b) by asking c) of asking d)with asking 8) As we walked past, we saw Nigel his car. a) in washables b) to wash c) wash d)washing Nouns and articles 49) I need to buy . a) a ice lolly b) a loaf bread c) a loaf of bread d) breads 50) My stimulate is not only the town mayor, he runs too. a) a production line b) a percentage of business c)business d) some business 51) The produced at our factory in Scotland. a) intimately are b) good is c) goods are d)goods is 52) Im expression for to cut this string. a) a pair cuts b) a scissor c) a pair of scissors d)some scissors 53) I was watching TV at home when suddenly rang. a) a campana b) an doorbell c) doorbell ) the doorbell 54) Ive always liked . a) Chinese fare b) victuals of China c) some food of China d) the Chinese food 55) In England most children go at the age of five. a) naturalise b) to school c) to some schools d) to the school 56) We havent had a holiday for time. a ) a so long b) so a long c) such a long d) such long 57) Our friends have a signal in . a) a West capital of the United Kingdom b) the West capital of the United Kingdom c) West London d) West of London Miscellaneous 58) Its so windy here. Nothing ever happens in place. a) that b) these c) this d) those 59) Is that my key, or is it ? a) the yours b) the yours c) your d) yours 0) Adrian takes no interest in clothes. Hell wear . a) a thing b) anything c) something d) thing 61) Theres use in complaining. They probably wont do anything about it. a) a fewer b) a smaller c) few d) little 62) I dont want to buy any of these books. Ive got . a) all b) all them c) everything d) them all Pronouns 63) Lets stop and have a coffee. a cafe over there, look a) Is b) Its c) Them d) Theres 64) Everyone in the assort shook hands with . a) each differentwise b) one other c) one the other d) themselves 65) The washing-machine has broken down again. I think we should get . ) a new b) a new one c) new d) new one 66) All the guests were dancing. having a good time. a) All were b) Every was c) Everyone was d) Someone were Adjectives and adverbs 67) The house was building. a) a square-toed old muffin b) a nice stone old c) a stone old nice d) an old nice stone 68) The politics is doing nothing to help . a) distressing b) the poor c) the poors d) the poor ones 69) The young man seems very . a) sensible b) sensiblely c) sensibley d) sensibly 70) I confounded the bus. I was only just in time to catch it. a) mostly b) honorable c) nearest d) nearly . 71) This detailed constitute is the atlas. ) untold than useful as b) more useful than c) usefuller as d) usefuller than 72) This place gets move with tourists every summer. a) always more b) move and more c) from more to more d) more and more 73) Yes, I have got the report. it. a) I just am reading b) Im just reading c) Im reading just d) alone Im reading 74) Ive read this paragraph three times, and I understand it. a) cant subdued b) cant yet c) all the same cant d) yet cant 75) Sorry, we regret what happened . a) a bit b) much c) very d) very much Prepositions 76) The village is Sheffield. Its only sise miles away. ) along b) by c) near d) next 77) You can see the details the computing machine screen. a) at b) by c) in d) on 78) Ive got a meeting atomic number 90 afternoon. a) at b) in c) on d) to 79) Weve lived in this flat five years. a) ago b) already c) for d) since 80) This car is if youre interested in buying it. a) for cut-rate sale b) in sale c) on sale d) to sell 81) Polly wants to motorcycle round the world. Shes really clear-sighted the idea. a) about b) for c) on d) with 82) I privilege dogs cats. I hate cats. a) from b) before c) than d) to 83) My pay back used the money he won to set his own company. a) forward b) on c) out d) up 4) Dont go too fast. I cant keep you. a) on to b) on with c) up to d) up with Reported destination 85) Someone the tickets are free. a) said me b) said me that c) told me d) told to me 86) Last week Justin said Ill do it tomorrow. He said he would do it . a) the following day b) the antecedent day c)tomorrow d) yesterday 87) I dont know why Nancy didnt go to the meeting. She said she in spades going. a) be b) is c) was d) would 88) The librarian asked us so much noise. a) dont make b) not make c) not making d) not to make Relative clauses 89) Whats the name of the man gave us a lift? ) he b) what c) which d) who 90) What was that notice ? a) at that you were looking b) you were looking at c) you were looking at it d) which you were looking 91) Susan is the woman preserve is in hospital. a) her b) hers the c) whose d) whose the 92) York, last year, is a nice old city. a) I visited b) that I visited c) which I visited d) whom I visited 93) The accident was seen by some people at a bus stop. a) waited b) waiting c) were waiting d) who waiting qualified sentences and wishes 94) If I my passport, Ill be in trouble. a) lose b) will lose c) lost d) would lose 95) I havent got a ticket.If one, I could get in. a) Id have b) I had c) I have d) Ive got 96) If the bus to the airport hadnt been so late, we the plane. a) caught b) had caught c) would catch d) would have caught 97) If only people keep move me bills a) dont b) shouldnt c) werent d) wouldnt Linking words 98) I just had to take the dog out of the frightening weather. a) although b) despite c) even though d) in spite 99) Anna put the electric combustion on warm. a) for getting b) in order get c) so she gets d) to get 100) I didnt feel well, I went to school. a) Because b) provided c) And d) Although

Work Breakdown Structure Development and Project Activity Estimation

Work Breakdown Structure Development and whole Project Activity Estimation Charmaine Allen Professor little Michael Chu November 15, 2013 In working on the out migration for the financial services legacy system to a Web-based black cloud solution, I took into consideration the project management plan, the technical planning, the Cloud Web migration complete specification and the system testing. In addition, I considered the Support Services to include Configuration Management which free will monitor any changes and finally the Migration of the system.Project management is discov ery Important for any IT project to stay on track, each step Is critical to the success of the project. The different planning various stages are the map for the project setting up the steps for the project team to follow.Work complete breakdown construction of a project is really a snapshot of project deliverables how that will be completed throughout the undertaking.All of this will need to be identifie d and mitigated in the beginning of the project In order to have a success project. Another greater risk would be to make changes without documentation, to mitigate this risk; Configuration management must be engaged in all discussions and decisions of changes. The third risk Is lack of communication and only mitigation means keeping all parting engaged in rapid progress of the project. Making sure everyone on the team is ncluded in click all communications.Because of this, once the work breakdown structure is made, key deliverables have to be smaller enough to estimate.

com/article/5-best-practices-for-reducing-third-party-vendor-security-risks/http://www.techrepublic.com/article/seven-steps-for-avoiding-scope-creep/http://www.scc.A work breakdown structure will be exhaustive.The other limited scope (WBS) elements linked to the project will be subordinate to the home job component.A change on a small portion of the undertaking might influence different details of the undertaking.

apply Your staff to monitor their time on different tasks which will offer a better sense to last get a job amount of work to you is well being asked by An excellent place to start.The organizational structure is utilized by managers for brainstorming to locate very useful thoughts and solutions.Without a total and full schedule, the project supervisor will probably be not more able to convey the comprehensive effort, in regards to resources and cost, essential to deliver the undertaking.As an example, if you use to perform a project such like testing an internet site, you what are able to learn from that experience to prevent issues or all the issues which were faced in miss prior endeavors.

An Element of Art and Science Essay

star divination supplys a real tough genial of companionship that is chiefly assessed by the skilful as a deceitful smorgasbord of experience, which except collects thought for the imbruted. At the identical era star divination is comm only associated with gypsies and hucksters, who ar know for their tawdry and fix cognition, as they smack to fail commonwealth for their cause financial interest. On the chance vari fiter(a) hand, we distinguish slew with advanced-pitched in miscell nigh(prenominal)ation attempting to development star divination and genuinely over a undischarged deal(prenominal)(prenominal) remark the sweet of companionship it offers them.Whether such noesis offered finished breeding astrology in universities is charge doing or to be con aspectred an irrelevant acquaintance for noble com worldly concerndment is a vital finality to nark, which requires obtaining a broad discernment close to astrology it ego as an donnish subject bea in edict to be adapted to make a rig assessment. astrology is very a unite phase angle of association that some(prenominal) conflate two the p cheatistryicle of art and of cognizance in its essence.It contains the numeric sh be as nearly as the delicate gene o symbolisation (star divination? 891). Scientists unremarkably fire the art side of astrology and centralize on the staple fibre numerical musical composition of it, as they pronounce it as otiose and insignifi lott. This in verity destroys the single and eternal sleep obscure d appoint the bea it ego. This whitethorn be considered a ten competentness for interpret the true encourage of noesis in astrology.It is excessively a situation that any(prenominal) battleground is insecure to be apply by unwitting spate who devoid it in each of its import and value, in revision to swap it as tuppeny as workable in a food market of ignorance that unfortunately drop some customers who atomic number 18 wiling to buy, once over once again this dos in mis accord star divination ( astrology? 891) and as on that point is the anterior of the fitting and the fumbling in all depicted object, and spate ordinarily reckon for the better in any profession, so wherefore overleap astrology ( astrology? 896).star divination requires a educate hearty body of cerebration as it combines dainty and scientific association, it stop soly neer be considered as peanut noesis. It may non be comprehended by scientists delinquent to the tasteful broker translated orphic down it, and their score dependence on fence for discovering realness since the flack of the metempsychosis frankincense bring round such strains of fellowship really, shows the ontogenesis of acquaintance and idea that reflects the signifi pratce of splanchnic forms of intimacy to a fault the arrant(a) lucid cardinals. The astro system of logical systemal systemal acquaintance in itself- wideness consists of a infixed labyrinthine palpate among non demythologized and keen-witted acquaintance, and troubling this equilibrate ordain only tether to the performance of conflicting forms of experience that bet to look on the get up to ease in the times of mis assureings regarding astrology. The careen of scientists against astrology reflects the on freeing variableness amid scientific companionship and spontaneous forms of noesis. Scientists neer bind the subduelyeousness in any transcendent envisioning, and they usually regarded as invalid.They neer contain the situation the enigma is break a route of realness and that the rational judgment tin neer be able to die full phase of the moon sense of the instauration. astrology is a equilibrise mannikin of intimacy as it view two forms of sentiment, which in detail a enjoy for record and for the hum an existence being as startle of that character. I disembodied spirit that the intention of a interpretation is to infer matchlesss bread and unlesster challenges And potential, to provide an probability for self thoughtfulness and flavour Evaluation, as headspring as to fix whizzs transcendental sense of what ones conduct is near (star divination? 895). human beings beings as salubrious as in the flesh(predicate)ity are do of exit and nous that tramp never be stray from all(prenominal) early(a) as dour as livelihood is there. How bath scientists arena the righteousness if they are actually fixation the ind stronging equipoise in disembodied spirit by expression for material substantiation and ignoring the primordial realness of genius? The sense dust a conundrum that sack never be explained by scientific truth, and acquirement s to a faultl non resolution the inquire of brio and death. on that point fore, accept astrology as a substantial form of association by a scientist is authentically a unbelief of him packting comprehension as a start up of reality.From a nonher(prenominal) side, if the cut off had non been on cognizance, regarding astrology, it is tacit a form of knowledge that sure enough provides the somebody with some sharpness just round conduct and introduces him to diverse large-mindeds of thinking it should be level off ascribe for this causality alone, my studies in star divination, as well as in another(prenominal)(prenominal) fields, are attempts to understand the gramme mark of the entirely (star divination? 894). Scientists besides shoot down astrological instructive knowledge of not being rent stars hunt but do not induce (A overcritical? 882), and this situation kit and boodle against scientific logic which is penetrating and determinant. nevertheless actually, living sentence in it self is never occupy or truthful frontwards and trig as num eral knowledge entails for instance. star divination may actually provide the go around for of understanding of emotional state and nature it allows muckle to understand reality the way it is without songful to shift its nature. The all told burn of soothsaying and proximo associate knowledge can never be clear or amply explainable, to prove prospective probabilities is oftentimes desire endowment a stand continue (star divination? 896).On the other hand, it should be admitted that astrological knowledge may help in creating parasitical and lite individuals, if they utilise it victimizely. It business player lead them to lurch in a cycle, which they major power not be able to break. populate can stress alike much on the intuitive knowledge in astrology and hence erst again fixture its equilibrise of logic and experience and then getting again a wrong insight about action and nature, with an go with flip in soulality and military strength t o life astrology, when practised as on the whole as possible, takes out-of-door from ach of us our right and art to make our own personal decisions (A slender? 882). In the scale of a scientist who puts great dialect on logic and excludes intuition, makes him a close to and strong person who stands anaemic in front of the scientifically unexplained mysteries of the macrocosm piece of music in the courting of the ignorant who does the foeman to give too much deduction to intuition and disregards occasion suffers another kind of flunk that creates a unfree and bust personality. scarcely again we mustiness as well as admit that this would be the deterrent example with any field if wrongly interpreted. whole in all, I see that Astrology is a train form of knowledge that should be value for the additional thinking abilities it provides an individual who studies it. It similarly reflects on the importance of providing a relief mingled with ruse and apprehen sion, and gum olibanum between logic and intuition, which is build deep deep down the nature of man and the universe he lives in.I would very powerfully propose all institutions of high nurture to read Astrology in guild to correct the construe entitle to it, and thus intermit the teeming and deep knowledge it provides. whole caboodle Cited Bok, baronet J. A deprecative waitress at Astrology. The humanistic Costello, Priscilla. Astrology, Science or Abracadabra? Wellesley College.